Olle Markusson, Global Director Product Management, Robotics, Husqvarna
Co-presenter: Pam Dooley, Plants Creative Landscape

Are you ready to improve productivity, efficiency, and safety for your business? This session will cover the most innovative technology developments that can increase profitability and help take your business to the next level. Olle Markusson has been deeply involved in the development of the Robotic Mower business at Husqvarna since 1998.

Nanette Seven, Include Software                 

Confused by the latest insurgence of mobile apps in the marketplace? Want to know the pros and cons so you can make the right choices for your company? Learn about the newest apps that could help you track labor, schedules and project management. With more than 25 years of industry experience, Nanette Seven’s focus is to build and improve software and services in order to help her clients' businesses grow.

Beth Berry, Real Green Systems       

Are you ready for a disruptive customer acquisition and retention initiative? Learn key strategies and ground-breaking AI tools for converting your customer base into a subscription-based monthly membership club. Beth Berry shares how leading green industry businesses have dramatically increased retention and cash flow, reduced cost of collections and provided a platform for easy upsells. Take home everything you need to create an easy-to-implement strategy for “membership” and unprecedented retention in 2021. Beth is a 30-year green industry veteran serving in executive customer service and sales roles at the top lawn and technology companies.